History of Europe

What had the greatest impact on mass media in US during Cold War era?

Television had the greatest impact on mass media in the US during the Cold War era.

The growth of television and its impact on American society were rapid. By 1950, more than half of American homes had a television. People had access to a wider ranges of opinions, ideas and personalities. These new media helped promote the idea that the U.S. was the leader of the "Free World" and had the best chance to spread its values around the globe.