According to a study conducted by Microsoft Canada, the average attention span of Americans and Canadians was 12 seconds in 2022, which is 2 seconds less than what it was in 2013. This decline is likely due to the increasing use of digital devices and the need to process information quickly. This shortened attention span can impact people's ability to focus on tasks and retain information, which may have consequences for tasks such as learning, problem-solving, and decision-making.